by dailykongfidence

We’ve seen them on the arms of every influencer out there. From big to small, from Asia to America, there is an “IT” bag and you must have it.

It started with the Chloe Drew, then the Chloe Faye, remember those? Now here we are with the Gucci bag. So do you purchase the “IT” bag or not? While I want MY style to mandate whether I invest in a bag, it’s hard to ignore the demand and desire for the “IT” bag. When deciding which bag purchase to make next, I hesitated. These thoughts ran through my mind…Did I want to buy a bag that everyone else owned? Did I want it just because it was the hottest bag around or do I really love it? This would be my first ever Gucci bag purchase. I have my share of Chanel, Balenciaga, Celine, Valentino, but not Gucci…not till now.

So what made me take the plunge? There are so many Gucci handbag options so I picked the one I liked best (meaning, I still let my style dictate which bag fit ME). Simple, black, mini, yet classic. A bag that I could technically carry for years to come and even pass on to my daughters. But let’s be honest here, why did it have to be a Gucci bag versus any other designer brand out there?

The way I see it, buying an “IT” bag can help an influencer in several ways. As us bloggers know, it is difficult to organically grow. Purchasing the hottest bag of the season and being photographed with it elevates my chances of being reposted by other accounts, which then in turn leads to more exposure, thereby hopefully a gain in followers. I see it as an investment.

But let’s be clear here. No way am I saying to run out and go buy an expensive bag. Especially if you cannot afford it right now. But if you’ve saved up for a purchase or you have the means, then consider the option of buying an “IT” bag of the season. It may help you get reposted. It may help you grow your following. It may help you get some Reward Style commission. But if all else fails, at least you have a coveted bag that you can feel fabulous carrying.

So when the Gucci has come and gone, what will be next? If Influencers are truly “influencers,” I predict we will be seeing the Prada Cahier Notebook bag or the redesigned Chloe Nile Bracelet bag blowing up our Instagram feeds really soon…

Top | Blessed Are The Meek (sold out) similar styles here, here, and here
Cardigan | Press Fashions (on sale now) similar styles here and here
Jeans | Zara similar styles here and here
Sunglasses | ZeroUV similar styles here and here
Shoes | Aquazurra similar styles here and here
Bag | Gucci similar styles here and here

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Susanne - Bag at you March 23, 2017 - 8:43 pm


dailykongfidence March 24, 2017 - 10:57 am

Hi Susanne! Thank you so much. It was a difficult decision but I am hoping it really is an investment. Hehe. I love the Prada bag too and am tempted to get it but it’s not as classic as the Gucci bag in design. So we shall see…

yuka March 24, 2017 - 12:27 am

yes girl! that it bag suits you soooo well! it goes perfectly with your style and is a beaut!

dailykongfidence March 24, 2017 - 10:58 am

Thanks Yuka! I do agree that this bag is right up my alley and I am happy to use it everyday with all of my outfits!

Jenelle March 24, 2017 - 2:11 am

Okay, okay, I ALMOST bought the pale blue one this week. But I have gotten a few similar sized bags in the last few months that I haven’t had much chance to wear yet. So, I got the gold pumps instead. Which I’d wanted for more than a year. They arrive next week and I am just hoping they fit. They were almost the same price as the small bag, so if I have no luck I may have to rethink. What is the inside like for fitting things in?
xx Jenelle

dailykongfidence March 24, 2017 - 10:59 am

You did? Pale blue would be so pretty but I totally feel you. I have a lot of black bags but I did like this shape and it is actually quite large inside. There is one small pocket inside, but it is spacious to fit a small wallet, phone, lipstick and even room enough for something else. It’s definitely bigger than the Saint Laurent blogger bag and the smaller Gucci camera bag. I can’t wait to see your gold pumps!

sophie March 24, 2017 - 4:36 am

Goodness, I love the bag.So great.I definitely would love one.I’m loving the outfit too.Especially the long cardigan and shoes.

dailykongfidence March 24, 2017 - 11:01 am

Hi Sophie! Thank you so much. I think this was a great choice for my first Gucci too. I am a fan of long, lightweight cardigans for spring and actually I use this for traveling too because it is like a blanket when I am on the plane. This cardigan is one of my favs and is on major sale right now!

Akshaya March 24, 2017 - 8:41 am

Great insight on why investing in a high end bag is worth while! Ive been debating on buying a Gucci myself 😀 enjoy your new bag girl!

dailykongfidence March 24, 2017 - 11:06 am

I have to justify my purchases but I do believe that it will help in growing your following and being reposted. I stayed on the fence for a while buying a Gucci bag but now I really am so happy with it and love carrying it!

Amy March 24, 2017 - 9:10 am

You got the bag!!!! I really do love the GG Marmont collection. Hopefully it’ll be a classic to come. Right now I am also LOVING the Prada Cahier!!!! Have a beautiful weekend Christine – you always have the perfect blend of classic and on trend style!

xx, Amy

dailykongfidence March 24, 2017 - 11:02 am

Yes Amy I did! Yay! I am probably a bit late on this, but I am still happy about the purchase. I too love the Prada Cahier but it is definitely not as classic as the GG Marmont collection so we’ll have to see if it really picks up and becomes the “It” bag. Have a great weekend beautiful!

Miki March 24, 2017 - 2:13 pm

I love your new bag purchase. It totally is an IT-bag and goes so well with so many outfits. I am in love with Gucci bags and have the large Bamboo Dionysys since I tend to carry a lot while I travel, but really want a smaller option. There are so many different options, I haven’t been able to pull the trigger. Each time I’m ready to buy, they come out with another design I like and at the end of the day, the black one you have is classic. I love that you addressed the entire thing about being featured and resposted because I feel that is often the reason why many people get reposted in style and fashion. 🙂 Hopefully you’ll get featured more! And hopefully, I can figure out which one to buy soon! >.<


dailykongfidence March 28, 2017 - 7:46 pm

You are so right Miki, I totally took forever to make the plunge and go for the Gucci, but I do think it is still a timeless bag that will be around for a while. I definitely hope it does get me reposted lots and make it worth the investment. =)

Candace March 24, 2017 - 10:24 pm

This bag has been on my wishlist for so long. It’s only a matter of time before I’ll have to treat myself and get one. It’s such a great investment and I look forward to seeing more looks you do with it…love this one!

dailykongfidence March 28, 2017 - 7:46 pm

I know, mine too so I finally decided to just go for it! You should as well and can’t wait to see which one you pick.

marcy March 25, 2017 - 8:29 am

Yes, as soon I get to Panama I want to invest in a designer bag!! Im planning to visit the Gucci store or the YSL store. I been seeing so many great bags and definitely will like to invest in one like yours
Another one I have in my list is the YSL clutch!! Such a difficult decision hahaha but hopefully will make my decision soon:)
Really love this look on you babe!


dailykongfidence March 28, 2017 - 7:47 pm

OMG, I want a Saint Laurent one too! They are definitely difficult decisions and I kept going back and forth. I will probably go get the Saint Laurent eventually too. Hehe.

Jessica C March 25, 2017 - 8:56 am

OMG CHRISTINE I literally just got this bag as well!!! I’ve been seeing it on Rina (And She Dressed) and so many other bloggers on Instagram, I finally pulled the trigger. And reading your post about making the same decision definitely makes me feel GREAT!! HEre’s to rocking this bag for at least 3 more seasons!!

Jessica || Cubicle Chic

dailykongfidence March 28, 2017 - 7:48 pm

Yay, bag twinsies! So glad you got it as well and hopefully we can get reposted a lot. =) And I agree, it is still classic enough to stand the test of time so let’s hope!

Jennifer Lee Quattrucci March 25, 2017 - 1:11 pm

Wow ! I absolutely adore this amazing, luxurious bag ! I’ve never had or actually touched an “It” bag but I certainly loved reading your thought process in deciding to buy one and perhaps now I will make the investment! Thank you so much for the inspiration! As always you are the classiest and so much admired.

dailykongfidence March 28, 2017 - 7:49 pm

Thanks Jennifer! You are so sweet and I am definitely not saying you won’t get reposted if you don’t have an “It” bag, but I am hoping that it helps to have something that everyone wants or has to get featured more.

Diana March 25, 2017 - 8:16 pm

I don’t truly think that buying a trend bag can help, I think your pictures got reposted a) you have a beautiful body b) you have a great photography c) the photo angle that you shoot looks very insta worthy!

dailykongfidence March 28, 2017 - 7:51 pm

Haha, thanks Diana! It may or may not be true and we shall see, but you are too sweet with your compliments!

Helen Chik March 26, 2017 - 3:46 am

Ahh I love your new Gucci purchase lady and I agree with your thoughts that sometimes I battle with whether or not to buy a bag because I’ve seen it so much on social media but I recently also bought my Gucci that I’d been lusting after for 5 months!! I got the Dionysus and love it to bits and surprisingly haven’t even shot it on my socials yet haha!

Gorgeous images lady as always and enjoy your new bag purchase! xx

Helen x

dailykongfidence March 28, 2017 - 7:52 pm

OMG, I can’t believe you haven’t shot it yet! =) It was a tough decision and one I have sat on for a while but just decided to go for it!

The Chic Vibe March 26, 2017 - 5:02 am

I love this article because (you might know) I am a passionate bag collecter BUT – I always think long and hard before getting one. I have seen the Gucci obsession as you mention and I was also hesitant…the one you have chosen would be exactly my first choice! I am still thinking though:) I love your feminine minimal and trendy looks!
kisses babe

dailykongfidence March 28, 2017 - 7:53 pm

Thanks Sharka. I too love designer bags and it becomes a pretty expensive habit. I am happy with my choice since it is black which makes it useful for everyday and I think it is classic enough to use for a while.

emma March 26, 2017 - 5:44 am

wow i love this blog post!!!!

dailykongfidence March 28, 2017 - 7:53 pm

Hi Emma, thank you so much!

Aimara March 26, 2017 - 8:34 am

You are such a babe! Love this look! And yes, totally agree on getting the IT bag as an investment if you can afford it, I’ve seen a lot of reposts and that for sure helps your account grow.
I am saving for a designer bag, but they’re just so expensive, it’s frustrating! But whatever, one day right?
Love this outfit, you can’t never go wrong with black! Such a babe!

dailykongfidence March 28, 2017 - 7:54 pm

Hi Aimara, thank you! I know it’s hard to make a decision as there are so many amazing options out there, but for the first designer bag, I would definitely go with a classic that will stand the test of time. Oh and yes, black!

Camille March 26, 2017 - 11:25 am

Gorgeous look, I love this bag and I love the way you styled it too 🙂

Camille xo

dailykongfidence March 28, 2017 - 7:54 pm

Thanks Camille. I am loving this bag too and happy I decided to get it.

Publicist in Pearls March 26, 2017 - 11:35 am

Such a gorgeous bag! You look fabulous!

xo, Jennifer

Morgan Klein March 26, 2017 - 3:38 pm

I totally agree with this post! It was so helpful!

Nancy March 26, 2017 - 4:50 pm

Is outfit is simply stunning.i love it

Paulina March 26, 2017 - 7:03 pm

I definitely still can’t afford to buy the latest IT bag (or justify spending so much money on one), but that doesn’t mean I don’t constantly dream of it! And you made a great choice!

xoxo from Napa Valley!


Carmen March 27, 2017 - 3:34 am

I totally agree with you Christine! An IT Bag should only be purchased if you really like it. I think this Gucci bag is a great example which shows that the most wanted bag usually reminds of a classic. This is why you will also wear the bag when the “trend” is over – I guess 🙂
xx, Carmen –

bonjourchiara March 27, 2017 - 3:52 am

I recently bought a Gucci bag. I think I loved the style, but I can’t hide that I might be influenced by what I saw on social media. Defintely it’s like you said: ok buying an IT bag but at least it must be something that reflects your style. Especially for designer pieces which are expensive, I want to invest in a bag that I can wear again even in 5 years.

Nina Nguyen March 27, 2017 - 6:30 am

Babe that bag looks perfect on you!!!! It’s on my wishlist!!

Sarah-Allegra March 27, 2017 - 7:04 am

I’m so much into Gucci lately and could buy so many bags ;p Every now and then I invest in an it bag and moreover, you never go wrong with black, don’t you? Btw. you look absolutely stunning, Christine!

Love, Sarah-Allegra

wanderlustts March 27, 2017 - 10:00 am

I think you definitely made the right choice with this bag babe. Let’s be honest – just because we have the IT bag of the season does it make us happy? It’s such a HUGE purchase when we decide to take the plunge and purchase a designer bag we gotta make sure it’s something WE personally love and want ourselves before considering if our audience loves it too. I too seen the chloe craze and I was just one of those people that DIDN’T like the style at all – but i find myself wondering every now and then… should i get it? I’ve recently saved up to buy myself a pink Chanel Boy recently and it’s been the best purchase i’ve made because it was something i genuinely been wanting for so long.
One last note – would love a bag review talking about how you been liking it – roominess factor, etc etc 🙂


Mercy March 27, 2017 - 10:26 pm

I was browsing this Gucci range last week and was torn between this, Dionysus or Sylvie. Though this one is more classic which you also mentioned. Nice styling, I like the shoes too 🙂

dailykongfidence March 28, 2017 - 8:22 pm

Hi Mercy. I know, there are so many options and it was hard to nail it down, but I do like the YSL blogger bag style but it is a tad too small so I went this with one. I can’t wait to see what you get!

Kierra March 27, 2017 - 10:32 pm

I think it would totally be worth the money to get the IT bag. I wish I could get it right now, but I have other things that are coming first. I like that you picked out the black one. You can wear it with literally everything. Oh and the Prada bag is a dream, I totally agree that it will be blowing up the instagram soon with bloggers styling it.

dailykongfidence March 28, 2017 - 8:23 pm

Hi Kierra. I know, there are so many things you can do with extra cash and I am glad you have your priorities straight. When it does come time to purchase a bag, I am sure you will go with a classic that you can carry for a while. I love that Prada bag too, but I feel like it isn’t as classic as this Gucci or even some other bags out there. Only time will tell…

Vanessa March 28, 2017 - 9:53 am

Beautiful outfit! Love it head to toe. This Gucci bag is so pretty and versatile, very easy to style! Great accessory. It looks totally chic and sophisticated.

Enjoy your week!

dailykongfidence March 28, 2017 - 8:24 pm

Thank you Vanessa. I do think I made the right choice with this bag – it seems classic enough to me to go with everything year after year, yet also trendy enough to be an “it” bag.

Manda March 28, 2017 - 1:34 pm

Love this entire look and I also love your new IT bag! I just took the Gucci dive too! Although, I went with the small version because I like a cross body but feel like I should have gotten the bigger one now that I have it. You live and you learn I guess! Yours is so versatile and I really adore the structure of it! Honestly, all of the bags I REALLY want are like 6-10k and I think I’d rather go somewhere new on the map than dropping that many Gs on a bag! One day right? lol Great posts!

Manda |

dailykongfidence March 28, 2017 - 8:26 pm

Hi Manda! I too like crossbodies and smaller bags, but I felt this one was small enough yet large enough to carry more things than just a phone and wallet. I totally feel you too…I am dying for another Chanel and possibly a Birkin in another life. Haha.

maryam March 28, 2017 - 8:02 pm

I love your new IT-bag. It’s so chic and it goes with so many different outfits. Well worth the investment. Also, I like your outfit here, you look great!

xo, Maryam

Jacqueline March 28, 2017 - 8:33 pm

I love that Gucci bag. I’ve been wanting to invest into a nice designer bag. And I think you’re right. Having an IT bag can boost your influence in some way

dailykongfidence March 28, 2017 - 11:06 pm

I can’t wait to see what you get Jacqueline!

Sheree March 28, 2017 - 11:38 pm

I seriously think Gucci hired Chloe’s marketing director because their recent campaigns have been killing it, from bags to shoes to belts. Just like you, until last year I didn’t own a single piece of Gucci, the design and over the top logo plastering didn’t appeal to me at all and it all started with the Dionysus, my very first Gucci purchase, the blue suede Dionysus. I thought about getting black or neutral but I have no idea what possessed me to get that bright blue bag. It is now one of my fav because it is so eye catching. Love the one you picked, it is very true to your style and I honestly think you will get many use out of it….if not, you have 3 girls who will fight for it later on 🙂

~ xo Sheree
Posh Classy Mom

Thomas Falkenstedt March 29, 2017 - 6:45 am

That’s actually an interesting way to put it and somewhat would justify my cravings for a backpack from the LV x Supreme collection coming up, despite the price tag being a taaad high, but then again, being reposted due to having an IT bag of the season most certainly weighs up the negative aspects. I’ll give it one more week of thought and then I’ll just do what I do best, buy it. Haha.

Eliza March 29, 2017 - 10:16 am

I totally agree with you – having an IT-bag is quite a statement. I do love your choice, because you can’t go wrong with the classic black purse, can you? I bought myself a new FURLA which I’m super happy about!
Cheers, Eliza |

dailykongfidence March 31, 2017 - 11:15 am

I love the Furla bags! They are so chic and timeless and I also love the fun designs they have on certain bags. Great choice!

Open Kloset By Karina March 29, 2017 - 11:17 am

Ohhh Girl this Look is sooo Chic, you Look like a Dívaaaa:) Your long Cardigan makes Amazing Effect with your Sexy Top and With those Super Sexy Heels:) Woow Just Amazed with That Cute Bag as well:) Totally need your Bag:) Soooo Sophisticated:)
Love Kisses

dailykongfidence March 31, 2017 - 11:16 am

Hi Karina, thank you babe. I love a flowy piece like this cardigan…adds to the look as does this new bag. =)

AMC March 29, 2017 - 5:15 pm

girlllllll this whole look though! What an incredible outfit!! OH everyone has to get the IT bag, I mean why not haha
Gucci is one of my fave designers so I am all for it. I got the Dionysus and love it soooo much!! It just looks so chic as well!

Darlene March 29, 2017 - 8:10 pm

this purchase is absolutely perfect and it suits you! I just really adore your style and elegance. I think any “IT” bag will look so good on you. I’m eyeing the Prada cahier but I really want the one with the star and the moon but it has been sold out in SAKS. and that’s the bag I want, but I’m saving up for a big trip and crazy amount of new pieces of equipment. So I won’t be probably buying a bag until next year. I honestly could say that saving up for the bag that you really really want is a good thing. I recently tried buying another bag just because it was cheaper, I end up returning it and buying the exact bag that I originally wanted and I’m glad I did get it.


Elif Kadioglu March 30, 2017 - 1:40 am

Such an amazing look! I adore the long jersey cardigan! I love your new bag purchase babe. It totally is an IT-bag (LOVE IT) and goes so well with so many outfits. xoxo Elif

LINDSEY of THE NOMIS NICHE March 30, 2017 - 10:43 am

like your justification process. A great bag really can help you gain followers and put you on the map. I’m currently looking at a few Gucci bags myself to see which one I want to splurge on 🙂

Love, Lindsey

Ashleigh D'Mello April 3, 2017 - 8:44 pm

Ahhhhh stop it! This bag is such a dream on you (and I’m digging this outfit so much)! I’m trying to resist purchasing it and you’re making it mighty hard … haha! Tell me I don’t need it … tell me …

Ashleigh x

dailykongfidence April 10, 2017 - 10:07 pm

You don’t need it because you already have the Saint Laurent blogger bag which I LOVE!

Chloe April 6, 2017 - 12:10 pm

This bag is so gorgeous and versatile with so many pieces! I’ve definitely wanted a bag like this for quite awhile but still need to save up, hehe! 😉

xo, Chloe //


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